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Microsoft Preps Big Spend for Zune MP3 Player (BrandWeek)

Thursday 16 November 2006 @ 4:08 pm

LOS ANGELES -- Microsoft is expected to spend $100 million-plus and fashion more than 20 spots for its Zune MP3 player, trading on the device's social-networking technology such as wireless file sharing and legal free downloads.

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Microsoft Preps Big Spend for Zune MP3 Player (BrandWeek)