Universal comes up with a dull strategy to try to tarnish Apple's shine.

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Faced with major competition from Amazon's Music Store, Universal's possible Total Music free service, and others, Apple's said Tuesday it is lowering the price of songs without copy protection.

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Look out, Apple. Universal Music Group is rallying several major companies and others to create a major new music service that would challenge iTunes and iPod as kings of their hills, according to news reports. Prices for songs from the proposed new music service would be simple to remember -- free, with no advertising.

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Updated: 15 Oct 2007 The head of Universal Music Group is enlisting the support of other major record labels to launch a new music subscription service that will try to loosen Apple's grip on the online music market, according to a news report Friday.

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"Total Music" service free to the consumer

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News that the Universal Music Group would no longer guarantee Apple access to its coming releases could shake up the digital music business.

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The record label sours on iTunes. Plus: Google buys a phone company, Microsoft fixes your XBox, and Apple quietly releases some kind of phone or something.

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A reported tiff between the label and Apple could signal a new negotiating stance.

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It's shaping up as a good news, bad news kind of week for Steve Jobs. On the plus side, he's launched the popular modestly-featured smartphone ever. (I can't say I was surprised that the iPhone we were ogling at my office today feels heavier than my trusty Blackberry.) In contrast, it couldn't have come as good news that the world's biggest record company, which has been selling its songs ...

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Universal Music Group is seeking a month-by-month licensing deal with Apple Inc.'s iTunes that would no longer guarantee the online music seller access to all Universal content, a person familiar with the negotiations said Monday.

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