Archive for August, 2008

Zune player forum makes teen a fortune (Boston Herald)

Tuesday 26 August 2008 @ 9:27 am

SANTA ANA, Calif. - Young entrepreneur Hansup Yoon, 15, recently sold his creation ZuneBoards, an Internet forum devoted to Microsoft's Zune media player, for $62,000. The...

[News Source]

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Why Bill Gates is paying Seinfeld $14m (Stuff)

Monday 25 August 2008 @ 7:51 am

Comedian Jerry Seinfeld will star in a US$300 million marketing campaign for Microsoft aimed at burnishing the image of its computer operating system, a person familiar with the effort said.

[News Source]

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Microsoft brings out the big guns (Independent Online)

Sunday 24 August 2008 @ 3:02 am

Comedian Jerry Seinfeld will star in a $300-million marketing campaign for Microsoft aimed at burnishing the image of its computer operating system.

[News Source]

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Hitched: In tune with songs from movie trailers (The Shorthorn)

Saturday 23 August 2008 @ 3:47 am

I am always on the lookout for a new song to add to my ever-growing music collection, and most come from my other love -- movies. Music found hidden in theatrical trailers and TV spots occupy the majority of my Zune (Yes, I am in the Zune camp).

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Seinfeld to bolster Microsoft (TVNZ)

Friday 22 August 2008 @ 11:49 pm

Comedian Jerry Seinfeld will star in a $300 million (NZD$417.25 million) marketing campaign for Microsoft Corp aimed at burnishing the image of its computer operating system, a person familiar with the effort said on Thursday.

[News Source]

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Microsoft showcases holiday games, Zune at X’08 Canada (Ars Technica)

Thursday 21 August 2008 @ 10:53 pm

In downtown Toronto at the posh CiRCA night club, Microsoft showcased its holiday titles and Canadian-specific Zunes at the company's annual X0 event. Read More...

[News Source]

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11 Things We Hate About iTunes (PC World)

Thursday 21 August 2008 @ 8:12 pm

iPod and iPhone owners know that Apple's iTunes is the dominant software for managing digital media. But some aspects of iTunes drive us nuts.

[News Source]

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Microsoft enlists Seinfeld for ad campaign: source (Reuters via Yahoo! News)

Thursday 21 August 2008 @ 5:30 pm

Comedian Jerry Seinfeld will star in a $300 million marketing campaign for Microsoft Corp aimed at burnishing the image of its computer operating system, a person familiar with the effort said on Thursday.

[News Source]

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Rumored iTunes subscription would be a bargain (CNET)

Thursday 21 August 2008 @ 1:06 pm

According to a tip received by MacDailyNews, Apple's considering an iTunes all-you-can-eat subscription for $129.99 a year--that's cheaper than all other subscription services, and would cement iTunes' absolute dominance.

[News Source]

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Microsoft hires Seinfeld to bite Apple (InfoWorld)

Thursday 21 August 2008 @ 7:14 am

Apple keeps pummeling Microsoft in its ads, and yadda yadda yadda, the world's largest software maker plans to hire comedian Jerry Seinfeld for its new marketing campaign, the Wall Street Journal reported Thursday. Continually painted by Apple and other rivals as uncool and unsafe, Microsoft plans to spend $300 million on a new series of advertisements designed around its "Windows Not ...

[News Source]

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